Cookie policy

Effective date: October 15th, 2020

At ElectricFeel AG (collectively “ElectricFeel”, “us”, “we”) we commit to being transparent about how we collect and use your personal data. This Cookies Policy describes the different types of cookies and similar technologies such as pixels and tags (collectively referred to as “Cookies”) that may be used on our website ( “Site”):, our blog at and on

ElectricFeel’s Cookie Policy might be updated at any time with respect to the future changes in data protection law, please check the “Effective Date” at the top of this page to see the last revision of this Policy.

What is a cookie?

A cookie is a standard feature of a website that allows storing small amounts of data regarding your visit to a website on your computer. ElectricFeel uses Cookies as they improve your visit on our Site and Blog, making your experience smoother and more personalised by remembering your preferences. Cookies also make your interactions with our Sites faster and more secure. Cookies cannot run programs or transmit viruses to your computer.

The length of time a cookie stays on your browser is depending on whether it is a “persistent” cookie or a “session” cookie. A persistent cookie is stored by a web browser and is valid until it expires (it has hence an expiry date) or is deleted by the user before that date. A session cookie automatically expires when the user closes the browser at the end of the session.

The majority of the data which is collected by cookies is anonymous, hence it does not personally identify a user. However, some of it can detect browsing patterns and approximate geographical location to improve your experience. Furthermore, it is possible that the personal information that we may have retrieved and stored about you is connected to the information obtained from cookies.

You can disable cookies (see below), however, the quality of your visit on our Sites and Blogs might be lower and some features may not work as intended.

What types of Cookies is ElectricFeel using and why?

Below the different types of Cookies used by ElectricFeel on its Sites and Blogs are listed. The Privacy Policy applies and complements this Cookie Policy whenever any Personal Information is collected.

Cookies we set:

Essential website cookies

These cookies are essential to ensure that ElectricFeel can technically provide you with services available on our Sites and Blogs.

Account-related cookies

ElectricFeel uses cookies in case you are a customer and you have hence an account to ElectricFeel’s software for managing the sign-up process and for administrative reasons. These cookies are usually canceled when a customer logs out of the software. Nonetheless, it may happen that in some cases they are not deleted in order to remember the customer’s site preferences when they logged out.

Login-related cookies

When you are logged in, we use cookies to remember you log-in details, so that you do not need to log in again when visiting a new page. Since the cookies used are session cookies, they are deleted when you log out.

Email-newsletter-related cookies

ElectricFeel offers a newsletter or content through email subscription. To remember if you have already registered to any of these services as well as to show some information that might only apply to subscribed and/or unsubscribed users, cookies may be used.

Form-related cookies

Cookies may be used in case you submit personal data through a form – such as contact forms or forms to download an asset. This is done in order to remember your details for future communications.

Third-Party Cookies

In specific cases, ElectricFeel also uses cookies that are provided by trusted third parties. These are the third-party cookies that we use:

  • Google Analytics to understand your usage of our Sites and Blogs and consequently, how we can improve your experience. Elements such as the time spent on the Sites/Blogs and the pages you visited may be tracked in order to continue offering interesting content for you. For more information, see the official Google Analytics page. If you want to opt-out of Google Analytics’ use of cookies, please visit Google Analytics’ opt-out page.
  • Google Adwords’ remarketing feature and DoubleClick’s remarketing pixels to reach our Sites’ visitors, and to associate the right message to the right visitor. If you want to opt-out of Google’s use of cookies, please visit Google’s Ads Settings. If you want to opt-out of DoubleClick’s use of cookies, please visit the DoubleClick opt-out page or the Network Advertising Initiative opt-out page.
  • LinkedIn Insight Tag to measure the traffic to our Sites from LinkedIn, to analyse the success of our campaigns on LinkedIn, to define target groups for campaigns within the LinkedIn platform as well as for retargeting purposes. For more information please visit LinkedIn’s Privacy Policy. In order to opt-out please visit your LinkedIn settings page, if you are not a member of LinkedIn, please visit LinkedIn’s retargeting opt-out page.
  • Hotjar to better understand your usage of our Sites and Blogs and hence, to better answer to your needs. This allows us to improve your experience (e.g. how much time you spend on which pages, which links you click on, what you do not click on, etc.) and offer more pertinent material and better service. Hotjar uses cookies and other technologies to collect data on your behaviour on our Sites and Blogs and the devices you use (mostly the device’s IP address (stored only in anonymised form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), preferred language used to display our website). This information cannot be connected to you as Hotjar stores it in a pseudonymised user profile. In this way, neither Hotjar nor ElectricFeel can use this information to identify individual users or to match it with further data we may have on an individual user. For further details, please see Hotjar’s privacy policy. You can opt-out at any time to Hotjar’s storing of information about your usage of our Sites and Blogs by following this opt-out link.
  • Typeform as the contact form, to allow Website visitors to submit their contact information, and further information regarding a potential collaboration with ElectricFeel. For more information please visit Typeform’s privacy policy. If you want ElectricFeel to remove data you have submitted in the contact form, please write us a message at

How can you accept or decline Cookies?

Most browsers automatically accept cookies but give you the possibility to manage cookies in the browser settings. Some browsers even give you the option to set up rules to manage cookies for every site you visit.

Please be aware that if cookies are declined our Sites and Blogs may not function as intended.

In the following you find help pages provided by browser manufacturers in which they tackle the topic of cookie management in their products:

If you are using another browser, please consult the documentation provided by your browser manufacturer.

Questions, requests and further information

In case you have any questions and/or requests regarding this Cookie Policy and/or your personal information collected and retained by the cookies we have on our Sites and Blogs please contact us at